Blog
What We’re Building
Bold thinking, tested ideas, and behind-the-scenes views from the teams building the Lead Nurturing Agent.
Updates
Jan 12, 2026
The mid funnel leak in your portfolio, and the revenue it quietly costs
Many B2B teams are not short on leads. They are short on consistent, relevant follow up when buyer intent is high. The result is a predictable bottleneck between marketing qualified lead and sales qualified lead. If you run platform or value creation, this is one of the cleanest levers to improve growth without buying more demand.
Pro Tips
Dec 18, 2025
The Modern B2B Buyer Journey: How We Built Ours and What We Learned
Most teams say they have a buyer journey. What they really have is a sales funnel. This playbook walks through the frameworks we evaluated, how we used the SiriusDecisions model, and the journey map we now use to turn signals into real conversations.
Pro Tips
Dec 8, 2025
The Mid-Funnel Dead Zone: How to Turn MQLs into Meetings with AI and Humans
Pipelines rarely fail at the top, they decay between MQL and SQL. See current benchmarks, a 30 day rollout, and how AI with human review boosts meetings.
Updates
Jan 12, 2026
The mid funnel leak in your portfolio, and the revenue it quietly costs
Many B2B teams are not short on leads. They are short on consistent, relevant follow up when buyer intent is high. The result is a predictable bottleneck between marketing qualified lead and sales qualified lead. If you run platform or value creation, this is one of the cleanest levers to improve growth without buying more demand.
Pro Tips
Dec 18, 2025
The Modern B2B Buyer Journey: How We Built Ours and What We Learned
Most teams say they have a buyer journey. What they really have is a sales funnel. This playbook walks through the frameworks we evaluated, how we used the SiriusDecisions model, and the journey map we now use to turn signals into real conversations.
Pro Tips
Dec 8, 2025
The Mid-Funnel Dead Zone: How to Turn MQLs into Meetings with AI and Humans
Pipelines rarely fail at the top, they decay between MQL and SQL. See current benchmarks, a 30 day rollout, and how AI with human review boosts meetings.
Updates
Jan 12, 2026
The mid funnel leak in your portfolio, and the revenue it quietly costs
Many B2B teams are not short on leads. They are short on consistent, relevant follow up when buyer intent is high. The result is a predictable bottleneck between marketing qualified lead and sales qualified lead. If you run platform or value creation, this is one of the cleanest levers to improve growth without buying more demand.
Pro Tips
Dec 18, 2025
The Modern B2B Buyer Journey: How We Built Ours and What We Learned
Most teams say they have a buyer journey. What they really have is a sales funnel. This playbook walks through the frameworks we evaluated, how we used the SiriusDecisions model, and the journey map we now use to turn signals into real conversations.
Pro Tips
Dec 8, 2025
The Mid-Funnel Dead Zone: How to Turn MQLs into Meetings with AI and Humans
Pipelines rarely fail at the top, they decay between MQL and SQL. See current benchmarks, a 30 day rollout, and how AI with human review boosts meetings.
Crafted with care by Mabbly
2026 © Mabbly, Inc. All rights reserved
Crafted with care by Mabbly
2026 © Mabbly, Inc. All rights reserved
Crafted with care by Mabbly
2026 © Mabbly, Inc. All rights reserved
Crafted with care by Mabbly
2026 © Mabbly, Inc. All rights reserved
Crafted with care by Mabbly
2026 © Mabbly, Inc. All rights reserved